BG Shanghai New Showroom – a New Concept BG上海新展馆—
BG Shanghai New Showroom – a New Concept BG上海新展馆—玩车新概念
在过去几年里,2/4轮的高性能产品进口商、改装店和赛车运动运营方均达到了一个大数目,而技术支持的水平却依然很落后,这是因为很多进口商都是贸易公司,这些公司缺乏技术知识而很多改装店也对高科技的改装一知半解。
也由于市场上混乱的水货不断出现,给这些产品的价格带来了及其不良的影响,而这些水货的竞争力仅仅是价格低廉。
业内最大的困难是大量的假货水货冲击着这个市场,这一现象毋容置疑对这一行业产生了巨大的损害,造成终端用户对购买此类产品失去信心而对二次购买进行抵制。
历年来,BG赛车中心在业内建立了一个良好的口碑 — 在市场上拥有最好的2/4轮高性能产品分销和技术支持,同时我们的5个展厅覆盖了中国主要的五个地区,且BG在所有地区的展厅里派遣车手进驻及技术支援。
在过去几年里,由于市场趋势的变化和客户选择的变更,许多骑手、驾手都选择了去海外购买产品,因为他们对国外的质量有信心,且在一家公司里就可以有很多选择。但最近中国海关对通过个人携带2/4轮产品进口的施压,很多终端用户都无从选择,只能停止从国外购买产品。
BG的长期合作伙伴“MTM上海总公司”提出了一个新的2/4轮产品零售的新概念外加国内技术支持,名为:ACE of One概念店。
2014年9月10日,Ace of One 开启了一个新的神话:宽大的2/4轮展厅、技术中心、赛车会所一体式地坐落在上海这座商业中心城市,5500㎡的建筑里涵盖了各种骑手和驾手的服务区域。这些区域包括:汽车高性能产品区、摩托车高性能区、汽车维护和2轮技术店面,加上会员定制服务如洗车、会员游戏厅、休息区、咖啡馆、雪茄/美酒品尝室。这些设备提供给所有2/4轮会员一个多功能的中心,以便于他们除了可以带自己的车子过来进行现场改装也借助这个场所于朋友间相聚。
9月10日的隆重开业取得了巨大的成功,好几百的哈雷、宝马车主纷纷过来体验俱乐部的设备,ACE的陈总和BG的Steven致辞欢迎来自各地的来宾,12部从西方引进的设备展览在人群中引起了很大的轰动,每个人都乐而忘返,直到接近傍晚才离开。
在中国,这是一个全新的2/4轮零售和技术服务概念馆,我们相信在拥有这些多用途的设备加上BG和MTM来之不易的声誉上,所有的骑手和驾手都能在一个屋檐下满足所有的需求,加上我们的高级技术人员和西方工程师的强大阵容,相信这个新的概念店和俱乐部必将成为上海的地标,且将快会在中国其他主要的城市成立另一家新的场馆。
BG赛车中心现仍然在上海天马赛车场为我们的赛车会员提供赛道和培训服务!
In the past few years, 2/4 wheels high performance product importers, tuning shops and motorsport operators has come up in big numbers, BUT the level of technical support still lagged behind as most importers are trading companies that has little tech knowledge and most tuning shops also has little understanding over high tech modifying.
Then there was the fast increasing Parallel and grey imports that has extremely bad impact on the pricing of these products as these grey import can only compete on lower and lower prices.
The most difficult area in the industry is the huge number of Fake and partial Fake products flooding into the market, this has actually caused the biggest damages to the industry as end users has little confidence in buying products that they wanted so most refrain from buying anything after market.
BG-Performance has, in the past, built up a top reputation in the market for having the best 2/4 wheels high performance product distribution and tech support in the market. With our 5 showroom and tech centers covering all major regions of China, BG has provided riders and drivers a vertical set up and tech support in all of our region offices.
In the last couple of years, due to the changing of the market trend and consumer’s choice, many riders and Drivers choose to go oversea to buy as they are sure about the quality and also they can have a big selection of products within an establishment. But with the recent clamping down by the China Customs on 2/4 wheels products imports through personal channels, many end users has no choice but to stop from buying products from oversea.
BG’s long time partner “MTM group in Shanghai” has come up with a new concept in 2/4 wheels retail and tech support in China now named: ACE of One Club
On 10/9/2014, Ace of One opened a brand new Mega 2/4 wheels showroom/tech center/club house in the main city area of Shanghai, the 5500 m2 building houses various area of service to all bikers and drivers. There are the Auto High performance product area, Motorcycle HP area, Auto service and 2 wheels tech shops in the building. Then there are special member service areas such as bike/car wash, members’ game rooms, resting area, Café, Cigar/wine room. The facilities provide all 2/4 wheel members a multipurpose center so they can come and have their machines tuned on the spot or using the facility as a gathering among friends.
The grand opening on 10/9/14 was a great success, hundreds of Harley, BMW biker groups came and enjoy the club facilities, the 12 western models caused a big stir among the crowd and after the welcome speech by Lance from ACE and Steven from BG, everyone was having a great time till late in the afternoon
This is a completely new concept of 2/4 wheels retail and tech service in China, we believe that with this multi-purpose facility and the hard earned reputation from BG and MTM, all riders and drivers can shop close to all they need under 1 roof and with our high level technical personal and western engineers, this new concept Store and club house will for sure became a land mark in Shanghai and soon to be established in other major cities of China
BG’s Motorsport Center still remains at the Shanghai Tianma Circuit for our Race members track side and Training facility.